Big pharma does viral
Posted by Lindsey
When people think 'viral video,' after gaping and scratching their head a bit they might say things like 'Durex, Pot Noodle, Burger King,' - all brands who've been given a GIFT and should be making viral videos every single month IMHO.
However, this industry is branching out. It's interesting to see finance brands and giant pharmaceutical companies dipping their toes in the water.
Pfizer, I'm impressed:
