Showing posts with label viral video. Show all posts
Showing posts with label viral video. Show all posts

New Bong-Tastic Video from Intel  

Posted by Lindsey in , ,

Clever, clever Intel. They did it last year with Cannonbells, and now they've done the logical follow-up, a Romanian base-jumping, bass-bonging version where Intel employees clad in skintight blue are dropped from a great height onto bouncy castles hooked up to loudspeakers:



I can't wait to watch this one go viral! You can keep track of its viral spread here on the Viral Video Chart.

#ge2010 viral video  

Posted by Lindsey in ,

There have been lots of fantastic videos made around the UK general election 2010, here's the latest:



Very very topical as this video has just been release and the race is on TONIGHT!

Greenpeace video: Nestle Killer  

Posted by Lindsey in

This video is pretty terrifying, and I don't know what to think from a video advertising point of view (apart from the fact that this is going to go viral very quickly).

Nestle claimed copyright infringement to get it taken off YouTube which is why it's on Vimeo:



Read more about the campaign here: Greenpeace

Read about Nestle's reaction to the campaign here: Techeye.

Smart seeding strategy - Eclipse  

Posted by Lindsey in , ,

OfficialTwilightFilm sent out a 10 second teaser trailer yesterday which made it to the top of the ViralVideoChart within hours. It's racked up 2.7 million views already.



Today they've released a 1:30 version:



What's smart about this is that they only made us wait 24 hours to reveal this. Good. People do not like to be kept waiting. Attention spans are short.

I hear we'll be treated to a 7 minute trailer on the 20th of March.

Embrace Life - Best Viral Video 2010  

Posted by Lindsey in

Today's new entry in at number 9 on the Viral Video Chart is 'Embrace Life.' It's a 1:30 advert with no script, no cats, no fights, no singing hamsters... but has somehow managed to get 2.7 million views, 1,293 blog posts and 246 Tweets.

The music is simple and perfect, which combined with the expressions on the actors' faces gave me shivers within 5 seconds of watching. I URGENTLY wanted to find out what the video was about, it kept me watching right to the end of the minute and a half, at which point the sponsor was revealed.


Embrace Life
Uploaded by bigumigu. - Classic TV and last night's shows, online.

Just watched it a second time, and again I had the shivers. This video more than passes the physical reaction test (if it makes you jump, laugh, cry or shiver then it will go viral) and I predict it will be a in our chart for a good long while. I've just shared it with Facebook, my company and Twitter.

You can find more information about the making of this video here.

Making music - the viral video way  

Posted by Lindsey in ,

It's good to see Vodafone (albeit NZ only) embracing the power of viral video with this fabulous 'Symphonia' video, made using the sound of text messages being sent to 1,000 phones:



So I've decided to do a little top 5 of my favourite videos in this spirit, as they're one of my favourite in the viral video family. The ones that are real are the best, as they hit the "How did they do that?!?!?!?" trigger as people imagine how many hundreds of hours and planning went into the video. Either way, making music in an unexpected way is hugely viral, the bigger and more complicated the better.


No. 5 - Is it real? Isn't it? Debate over this helped push 'Bike Hero' to over 2 million views.



The original and my personal favourite, DJ Scotch Egg performing Bach with a Gameboy orchestra, loses points only because it looks too fake, but I'm a child of the 80's and this hits my 8-bit pleasure button:



No. 3 The Vodafone video must have been inspired by the success of AKQA's 'Happy Christmas' message last year, which is fine - viral video is allll about creative recycling. Jingle Bells remixed:




No.2 - a real pleasure to listen to, if stressful, I love this music made from Windows 98 and XP sounds only and with over 5 million views I can't be the only one:




Number 1: This goes straight to the top for being too clever and uber cool. Radiohead's 'Nude' - cover version wtih redundant hardware.



Runners up:

It's only a week old, by I like what these guys have done with their Stylophone beatboxes:



What do you think? Any I've missed? Please comment and send me links to any you think should be on there!