Seasonal viral videos - the gifts that keep on giving  

Posted by Lindsey in

Today's number 2 in the Viral Video Chart is another familiar face - Leprechaun in Mobile, Alaska.



It's an oldie (2006) but a goodie - lots of hilarity in the Unruly office just now. The resurfacing of this video once again just shows how good viral content can outlive the duration of a campaign. Make a St Patrick's Day video and it will get a free viral boost every single year as it suddenly becomes super-relevant again.

I'm looking forward to the April Fools' Day spoof videos I have no doubt will be appearing in the chart very soon!

Smart seeding strategy - Eclipse  

Posted by Lindsey in , ,

OfficialTwilightFilm sent out a 10 second teaser trailer yesterday which made it to the top of the ViralVideoChart within hours. It's racked up 2.7 million views already.



Today they've released a 1:30 version:



What's smart about this is that they only made us wait 24 hours to reveal this. Good. People do not like to be kept waiting. Attention spans are short.

I hear we'll be treated to a 7 minute trailer on the 20th of March.

Town of Sandwich invaded by crisps!  

Posted by Lindsey



Recipe for crisp sandwich:

Ingredients

Bread
Butter
Cheese (grated)
crisps (NOT salt and vinegar flavour, yuck.)

Method:

Make a sandwich. Put crisps in it. Now here's the important part: squash the sandwich so crisps crumble.

Serving suggestion: eat with soup.

Embrace Life - Best Viral Video 2010  

Posted by Lindsey in

Today's new entry in at number 9 on the Viral Video Chart is 'Embrace Life.' It's a 1:30 advert with no script, no cats, no fights, no singing hamsters... but has somehow managed to get 2.7 million views, 1,293 blog posts and 246 Tweets.

The music is simple and perfect, which combined with the expressions on the actors' faces gave me shivers within 5 seconds of watching. I URGENTLY wanted to find out what the video was about, it kept me watching right to the end of the minute and a half, at which point the sponsor was revealed.


Embrace Life
Uploaded by bigumigu. - Classic TV and last night's shows, online.

Just watched it a second time, and again I had the shivers. This video more than passes the physical reaction test (if it makes you jump, laugh, cry or shiver then it will go viral) and I predict it will be a in our chart for a good long while. I've just shared it with Facebook, my company and Twitter.

You can find more information about the making of this video here.

Celebrity chefs in viral videos  

Posted by Lindsey in , , , ,

Iconic celebrity chefs make for great viewing: full of passion, they are unafraid to express their anger and it's exhilarating to see them unleash all that anger, especially from the safety of our laptop screens.

They also don't seem to mind being the star or subject of many a viral video. Here are two seeded by Unruly Media:






My personal favourite, Gordon Ramsay vs. a Liverpudlian chef in the great apricot-in-mashed-potato debaclé:




And here's a nonsense random JibJab one I like:

Social Media + Weddings = Cringe  

Posted by Lindsey

Why would you do it? At my wedding, no camcorders will be allowed. Yet for some reason, wedding slip-up videos have been popular since the dawn of internet-time. Let's have a look at the best and worst.

This is just agonisingly bad, a couple CONDONING the proliferation of their nauseating wedding ceremony, during which they update their Facebook relationship status:



PUKE.

Only one brand I know of has cashed in on this, Heineken with their disturbing/amusing 'Know the Signs' campaign:



Very good.

Two memes in one, I like it - Evolution of Dance Wedding Video:



And here's the granddaddy - the JK Wedding Entrance Dance which changed the history of viral video advertising (sending Chris Brown's song to number 4 on the itunes chart depite being 6 months old):



AHAHAHAAH - now THIS is the type of wedding video I can get on with:



THE BEST!

Womens Soccer Ponytail Takedown Video  

Posted by Lindsey

Discovered 06 Nov 2009...




6,780,105 views
19 duplicate videos
726 blog posts
10,523 comments
1,981 tweets